Episode #1 – Show Notes

Show Notes

In this episode of the Creative Soul Mamas Podcast we talk to Van Lai-DuMone about Creative Play in the business world, running a business as a creative mum, developing your niche, selling yourself as a creative and a whole lot more.

Van is the founder of Worksmart, a training company that helps organizations cultivate creativity at every level of the organization to drive performance and build a creative and innovative culture.

Her group is rooted in the understanding that we are all creative.

Their training workshops and retreats spark and sustain a creative mindset through interactive exercise and creative projects.

Van is a Certified LEGO® Serious Play Facilitator and Kaizen-Muse Creativity Coach. In addition to heading up Worksmart, Van runs Craft Your Life Workshops, hosting events for women to gather, connect and create.

Episode Summary:


1.45 Interview starts

2.06 Van’s Bio

3.51 Van’s current life and business

5.20 How we can educate the business world about creativity?

7.33 Refining your message, business and niche

9.18 What is a Lego Serious Play certification and how does it help business?

12.10 What is creativity to Van?

14.30 Motherhood and business

16.18 Background story from Van’s childhood

18.16 Creative Entrepreneurship

19.33 A detour into the corporate world

21.14 Where is business heading in its understanding of creativity in the workplace?

22.13 Incorporating creativity into the workplace

23.13 Working with TEDxLA

24.53 Tips on starting a business and selling you and your business

28.22 Mindset and abundance for creatives

29.10 Comparisonitis

30.49 The influence of motherhood on Van’s business and creativity

32.55 Role Model Mums, normalising women and mums in business

34.40 Van’s creative legacy

36.05 Honouring diversity of thinking

37.03 Sonja’s A-ha moment!

Resources and Links Mentioned in this Episode:



‘One Small Step Can Change Your Life’ by Robert Maurer, Ph. D. Published by Workman Publishing.

‘The Prosperous Coach’ by Steve Chandler, Rich Litvin. Published by Maurice Bassett.



Kaizen-Muse Creativity Coaching

Strategic Play (Lego Serious Play certifications)

Creative Problem Solving Institute (CPSI)

How you can connect with and follow Van and her work:


Website Links:




Social Media Links:


Instagram WorkSmart

Instagram – Craft your life workshops


Pin It on Pinterest